Understand the core purpose of Business Intelligence and why it is valuable to an organization.
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Understand the core purpose of Business Intelligence and why it is valuable to an organization.
You've got your first BI project. Now what? Here are 3 key prep phases to keep in mind.
Orange Studios has a partnered with Hopelink to fundraise for families in need in the Redmond community.
Understand best practices for SQL Stored Procedures regarding 3 categories: readability, performance, and handling bugs.
Triathlons, Mario Kart, and more in October's Employee Spotlight with Andrew Hill.
How to choose between a Star Schema or Snowflake Schema when your building a data warehouse.
Understand the essentials of OAuth in a nutshell: What it is, how it works, and how to implement it.
Meet Esayas, one of our rockstar App Developers in Redmond. You can find him tackling tough programming problems, or following his favorite soccer team!
How to evaluate the performance of a model in Azure ML and understanding “Confusion Metrics”
Belinda recalls learning she was joining the company cruise her first day on the job.
Matt is one of our rockstar designers for the Yeti team. He specializes in crisp design, awesome front end dev, and sniffing out the best BBQ in the OC!
In my first post, How to load data into SQL Server using JSON functionality, I discussed one of the key functions of SQL Server 2016 JSON support, which is OPENJSON.
Today we will see another built in function of JSON, which is ISJSON.
ISJSON - This function is used to test whether a string contains valid JSON or not. It returns 1 if the string is valid JSON. If not, it returns 0. It returns null if the expression is null. We will check all of these return values.
How to use Azure Automation to schedule executions of stored procedures on your SQL Azure database.
SQL 2016 brings in many new features such as Data Masking, Always Encrypted, multiple TempDB database files, Query Store, JSON support, Row Level Security, R, and Stretch Database etc. Today we are going to focus on one of my favorite which is JSON support.
Many people ask us, “What is the best part of working at Exsilio?”.. The answer is simple, our people! Every month we spotlight one of our awesome employees. These spotlights will highlight their experiences, accomplishments at Exsilio, and fun facts about what makes them great! This month, we're featuring Shawna!
Many people ask us, “What is the best part of working at Exsilio?”.. The answer is simple, our people! Every month we spotlight one of our awesome employees. These spotlights will highlight their experiences, accomplishments at Exsilio, and fun facts about what makes them great! This month, we're featuring Sylvia Cortez! MORE
Sometimes you may find your SQL Server database is performing at suboptimal levels. After a lot of use, especially in a production environment, your database will have endured a high number of transactions, object creation and drops, and these can lead to fragmentation of the data at the disk level. You may also find that your database is quite large, but it has some empty space. However, when you attempt to shrink the database, you cannot do it. In this case, a common culprit is fragmentation.
This procedure code should help you out with setting up an environment for your users and save yourself the extra steps of manually creating group, schema, and granting permission.
Many people ask us, “What is the best part of working at Exsilio?”.. The answer is simple, our people! Every month we will be spotlighting one of our awesome employees. These spotlights will highlight their experiences, accomplishments at Exsilio, and fun facts about what makes them great!
Our favorite in-house photography nerds breakdown their best practices for tackling low-light in-door photography.
For all the devs out there - how do you configure the environment variables for an SSIS Package? Our preference is to create package and using parameters and variables to create two separate environments of the same package. In this post, we'll show you how.
The most important decision to make before creating an advertising campaign is determining the audience you would like to reach - or finding your niche market.
If you want to analyze or create a particular job, Integration Services (SSIS) package, or other form of ETL in Microsoft SQL Server, one of the first things you may want to do is take a look at all the stored procedures you are running and determine which ones need to run before others.
Recently, I had the honor of participating in Startup Weekend GIRLS (#swgirls) at the Lake Washington Girls Middle School. Together with our Marketing Coordinator, Shawna Proske, I acted as a coach; to help the new generation of entrepreneurs to brainstorm, plan, develop, and pitch their new business ideas for the competition.
Many business leaders find themselves asking, “How much Business Intelligence do I need” when faced with the task of determining where they stand in the market, where they can improve, and/or how they can cut costs. Of course, if that business had unlimited resources, then the answer is “give me everything you’ve got”. Unfortunately, most of us don’t have those kind of resources, so the question becomes: how much business intelligence (BI) do I need.
Recently, noted writer and public speaker, Tim Ferris announced he would be moving more of his marketing to email from major social channels like Facebook and Twitter. The reason he gave is that today's world is a “battlefield of noise” and that with social media saturation, his blog posts were getting lost in the fray.
There are many resources for aspiring or practicing project managers. A cursory internet search turns up a multitude of tools, theories, and certifications. While the inherent rigidity of project management is important, soft skills often play a huge role in determining the outcome of a project. The behaviors outlined below reflect learnings that I’ve accumulated over the years to improve my projects and provide the most amount of value I can to any project owner.
Thanksgiving is a time to rejoice and be grateful for all the good that has happened to us over the past year. At Exsilio it is also a time for employees to gather and stuff our faces with delicious food! We get excited every year to show off our cooking (or buying for us non cooks) skills during the Thanksgiving potluck. Both our Redmond and Irvine offices took part in what is quickly becoming a yearly tradition. Employees battled in the morning to get our work done as the aromas of everyone’s dishes filled the air. MORE
As a business intelligence professional, I am always keeping an eye on developing trends in the industry and recently I came across an article on the "Top 8 Big Data Trends That Marketers Should Care About." Being a part of the Redmond office, I have the opportunity to see our marketing team in action and appreciate the work that they do. This article naturally piqued my interest as I see the team work diligently to help clients develop sound marketing strategies to grow their businesses and streamline their day-to-day business operations. MORE
As modern web applications become increasingly client heavy, it’s important to properly organize your client side code. In small applications, organization may not seem necessary, however, as your application grows and more people are involved with the project, proper organization becomes key to keeping the application maintainable. This is where Modules come in.
In part 1, I covered a few important things you should know when starting with LESS CSS. This segment will cover Bootstrap. If you don’t have a decent understanding for LESS, I encourage you to spend some time with it because Bootstrap leverages the technology and this article will make much more sense.
Last year, Exsilio’s resident Search Engine Marketing expert Chris Meade released an article making the case for Bing Ads. For this article, we are taking a different approach and focusing on the maximization of the ROI on your ad campaigns by choosing the network that best helps you achieve your end-goal, whether that is more leads for your business, greater awareness of your products and services, or building brand loyalty.
The 3 reasons why consulting is the great career opportunity: Training, Networking, and Experience.
I love making art, for me the need to express myself creatively is a fundamental part of my person, and my individuality. Now when I say art, I use that term cautiously – because in truth I am a graphic designer. Yet, to a typical audience the difference between “graphic design” and “art” may seem indistinguishable or fuzzy at best.
The difference between running an SQL Server Integration Services Fast Load and a Stored Procedure.
Advertising on Facebook has become a powerful tool marketers use to create successful campaigns that can reach a worldwide audience. MORE
In the past years, the trending of mobile technology, applications and the cloud has grown exponentially. It continues to grow today. Therefore, the demand for testers is growing as well. Security, performance, and usability testing are on top of their list to have a successful product.
The popularity of mobile technology and apps are insane. Along with it, the demand for mobile testing continue to trend exponentially every year. Based on the study published by Capgemini, Sogeti and HP in 2013 -2014 around global testing trends, there is an average of a 70% increase in mobile testing practices across industries. MORE
At Exsilio we do a lot of consulting work. As a result we often need to use client provided credentials on our Exsilio work stations. This can be difficult if the credentials provided are active directory based, since most of us are running on an internal active directory domain. To get around this we use a cool little Explorer extension called ShellRunas which is part of the Sysinternals Suite (a free collection of useful system utilities for Windows). MORE
In the web world, LESS and Bootstrap are major tools in the developer's toolkit. If you haven't heard of them or have not had the chance to use them, I highly recommend it. They will make your web development process extremely easier. But as with anything, there's a learning curve. MORE
There’s a good chance that you looked at a map recently. Maybe it was the GPS in your car or on your phone. Or it may have been on an app to help you find a place to eat or fuel up at a gas station. Every time you use one of these maps you are utilizing a Geographic Information System. Until about 5 years ago, if someone said ‘GIS’ they were probably talking about ESRI’s ArcMap. Today, the term GIS is more ambiguous and can be applied to a lot of different solutions that involve a map. MORE
With new emerging technology and the internet at our fingertips, Social Media is changing the marketing world today and offering a unique way for marketers to engage customers. Not only does it promote news or updates in real time, it also allows interaction between the organization and their customers via comments, Likes, feedback or sharing. MORE
"if you aren’t running campaigns on Bing Ads, you missed 5.6 billion US queries conducted in March, 2014”
"The weather was perfect and the sun loosened the snow for better riding conditions. We took full advantage of the great weather and magnificent snow available to us." MORE
In this article I will prove how the opening sequence of Mary Poppins foreshadows both the narrative arch of the film as well as the economic reform which is currently underway in Switzerland.
Last week, I saw this image floating around the internet.
I’ve been obsessed with advertising since I was young. I love everything about how ads are created.
Exsilio is participating in a new marketing operations initiative from Microsoft, called the Digital Efficiency Program (DEP).
The Hard Work / Fun Rewards model and why it works at Exsilio.
For me, Halloween is a holiday that is full of memories, maybe even more so than Christmas or my birthday.
With the number of people living around and commuting to and from Microsoft’s main campus in Redmond, Washington, you might guess there are quite a lot of after work drink meetings happening.
In the world of social media there are as many ways to measure success as there are ways to cook eggs.
If a tweet falls in the woods, does it make a sound? You bet it does. Remember when we used to have to actually watch commercials on TV?
You can't just execute an idea that worked for someone else and expect it to perform better for you. This is how best practices get people in trouble; an idea, concept, campaign, etc, turns into a practice, diminishing opportunities for innovation and creativity.
How Taco Bell's success with its Dorito Tacos highlights the two methods of branding your company and services.
Social media has become the way many companies communicate their brand and messaging to their customers.
Sometimes it’s hard to make the case for a big investment in social media marketing. It can be difficult to scale, time-consuming, and there’s always the risk of - gasp! - negative feedback.
A colleague and I were recently tasked with reviving a client's stale Twitter account. The account had several hundred followers, but had not been active in months.
Understand the importance of impression share and how to use it optimize your ad campaigns.
Ten months ago, I wrote a post about the ‘Second Screen Phenomenon’ and how marketers intend to harness it at the 2012 Superbowl.
Often times in the past, I try to delete a file or folder only to be presented with a message kindly reminding me that I can’t delete because it has been locked by another application, So I find the program that has the file open and close it. That’s fine with me because I understand the kernel needs to protect the file to maintain stability.
The Good and the Bad when it comes to the Surface RT.
Conversions are the most sought after end-goal for most online advertisers; it declares that their efforts have worked. These often come at a cost, and require hours of effort and optimization to ensure maximum efficiency.
Which metrics are best in SEM? There are so many numbers and metrics available with online marketing and advertising.
If you love what you do, it doesn’t stop after you leave work. I love search, and I’m always looking to try something new. As such, I turned to my LinkedIn profile.
I’ve always felt very comfortable walking up to strangers and starting a conversation. Since I was very little, my CEO father took me to business meetings with him and forced me to walk up to his friends and say hello – most often, I had never met these people before.
You’ve done the hard work, you’ve chosen the keywords, dialed in the targeting, and built the landing pages – Google & Bing are ready to serve your ad, and you’re ready for some new customers.
We can probably all agree that jQuery is pretty awesome. It makes writing client side code a piece of cake and there are tons of plugins to do what you need or at least to get you started.
Well, here I am again. I find myself back at Exsilio after a 3 year hiatus to see what else is out there in the professional world of software development. I’m lucky enough to live in Irvine, CA.
When I first saw the trailer for the new Ridley Scott film, Prometheus, several months ago, I thought it looked like a pretty good sci-fi film, but I wasn’t “over the moon” excited for it.
Sign Up Now to Receive the Exsilio Quarterly Newsletter: If there is one word I use to describe the people and the work at Exsilio, the first word that comes to my mind is "passion."
Email marketing is a quick, cost-effective marketing solution for businesses of all sizes.
In our latest venture outside the office and the land of code and Expression Studio, we have teamed with the Irvine Chamber of Commerce to bring "Legends and Leaders" to the Orange County business community. In its second year, Legends and Leaders is an extradordinary event showcasing standouts in corporate Orange County.
For decades, retailers having been trying to gather their customer’s interest, habits, and behavior to better understand how they should be targeted.
How does our Creative Department tackle a project? Check out this guide on establishing a creative style and approach in Exsilio's creative process.