What’s on our mind?

Exsilio Solutions is proud to introduce our new blog! Not only is this forum completely integrated with all our social networks, but it is also 100% responsive. Now, you can take Exsilio with you on your phone, tablet, and desktop - redefine what you thought possible!

Got a Niche?

The most important decision to make before creating an advertising campaign is determining the audience you would like to reach - or finding your niche market.

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Email Marketing and Social Media Saturation

Recently, noted writer and public speaker, Tim Ferris announced he would be moving more of his marketing to email from major social channels like Facebook and Twitter. The reason he gave is that today's world is a “battlefield of noise” and that with social media saturation, his blog posts were getting lost in the fray.

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Facebook Power Editor 101

Advertising on Facebook has become a powerful tool marketers use to create successful campaigns that can reach a worldwide audience. MORE

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Best Practices for Social Media Engagement

With new emerging technology and the internet at our fingertips, Social Media is changing the marketing world today and offering a unique way for marketers to engage customers. Not only does it promote news or updates in real time, it also allows interaction between the organization and their customers via comments, Likes, feedback or sharing. MORE

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What the Tweet?

If a tweet falls in the woods, does it make a sound? You bet it does. Remember when we used to have to actually watch commercials on TV?

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Practicing Clichés

You can't just execute an idea that worked for someone else and expect it to perform better for you. This is how best practices get people in trouble; an idea, concept, campaign, etc, turns into a practice, diminishing opportunities for innovation and creativity.

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Using Social Media Marketing to Fail Better

Sometimes it’s hard to make the case for a big investment in social media marketing. It can be difficult to scale, time-consuming, and there’s always the risk of - gasp! - negative feedback.

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The Most Efficient Conversion

Conversions are the most sought after end-goal for most online advertisers; it declares that their efforts have worked. These often come at a cost, and require hours of effort and optimization to ensure maximum efficiency.

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SEO Your LinkedIn Profile

If you love what you do, it doesn’t stop after you leave work. I love search, and I’m always looking to try something new. As such, I turned to my LinkedIn profile.

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